{"product_id":"fancy-af-bbq-rub","title":"Fancy AF BBQ Rub | Premium Truffle \u0026 Habanero Artisan Grill Seasoning","description":"\u003cdiv style=\"position: relative; width: 100%; height: 0; padding-top: 56.2500%; padding-bottom: 0; box-shadow: 0 2px 8px 0 rgba(63,69,81,0.16); margin-top: 1.6em; margin-bottom: 0.9em; overflow: hidden; border-radius: 8px; will-change: transform;\"\u003e\u003ciframe loading=\"lazy\" style=\"position: absolute; width: 100%; height: 100%; top: 0; left: 0; border: none; padding: 0; margin: 0;\" src=\"https:\/\/www.canva.com\/design\/DAG3MXKkfig\/YQKFei_L7YCkOKydw3l2ew\/watch?embed\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\u003cp\u003eSeason like you mean it.\u003c\/p\u003e\u003cp\u003eFancy AF BBQ Rub is an ultra-premium artisan seasoning that brings genuine elegance to the grill. Crafted in small batches with Italian truffles, sustainably sourced habanero peppers, and pure Pacific ocean sea salt, this is a rub that tastes how a well-tailored suit looks — deep, distinctive, and unmistakably refined. Made for meats and versatile on vegetables, it elevates everything from prime cuts and A5 wagyu to shrimp, scallops, and sides.\u003c\/p\u003e\u003ch2\u003eWhy You'll Love It\u003c\/h2\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eItalian black truffle\u003c\/strong\u003e — ultra-premium ingredient that sets this rub apart\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSustainably sourced habanero peppers\u003c\/strong\u003e — bold heat, carefully balanced\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePure Pacific ocean sea salt\u003c\/strong\u003e — clean, crystal-clear seasoning base\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmall batch, hand packed\u003c\/strong\u003e — crafted in California from local and imported ingredients\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree from\u003c\/strong\u003e MSG, anti-caking agents, fillers, nuts, soy, gluten, dairy, and wheat\u003c\/li\u003e\n\u003cli\u003eNot irradiated or treated with EtO gas\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e7.5 oz (212g)\u003c\/strong\u003e net weight\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003eIngredients\u003c\/h2\u003e\u003cp\u003eGarlic, Sea Salt, Black Pepper, Cane Sugar, Rosemary, Paprika, Worcestershire (Vinegar, Sugar, Salt, Onion, Tomato and Apple, Natural Caramel Colour, Yeast Extract, Maltodextrin), Celery Seed, Lemon Zest, Red Pepper Flakes, Butter (Sweet Cream, Salt, Annatto Colour, Non Fat Milk Solids), Black Truffle, Natural Carob Powder, Natural Truffle Flavour, Habanero Peppers.\u003c\/p\u003e\u003ch2\u003ePro Tips\u003c\/h2\u003e\u003cp\u003eApply as a dry rub before cooking, then baste during grilling for layers of bold flavour. Mix with sour cream, Greek yogurt, crème fraîche, unsalted butter, or extra virgin olive oil for an instant marinade or dipping sauce. Also exceptional on popcorn, roast nuts, french fries, or stirred into mayo for a Fancy AF sandwich.\u003c\/p\u003e","brand":"Gustus Vitae","offers":[{"title":"Default Title","offer_id":58111325766013,"sku":"513","price":11.6,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0919\/9766\/7709\/files\/fancy-af-bbq-rub-bougie-bbq-gustus-vitae-697239.jpg?v=1779294285","url":"https:\/\/embertrail.life\/products\/fancy-af-bbq-rub","provider":"The Ember Trail","version":"1.0","type":"link"}